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Breaking Into the World Wide Web
Part IV: Professional Resource Choices |
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important as skill level is time investment. Business owners
or managers need to be able to spend their time focusing on the key
issues of their actual business. It would be hard to call an hour
spent contemplating button styles for your website
"productive" time, unless that is your business. The
successful development of a site involves invested time, not in
terms of minutes or hours, but in days or weeks. There are color
palettes to choose, graphics to fine-tune, menus to build,
supporting elements to browse, select, discard, text and copy to
write, site trees to build, and on and on and on. To do it right
takes a serious commitment to combing the programming language for
potential errors, and bringing together a cohesive, functional,
attractive product at the end. Which is not actually the end. Then
there are 'maintenance' issues to address, updates, revisions, and
so on.
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